If you’re blatantly in their face screaming “BUY ME!” all of the time, they will quickly hit that unfollow button.įinally, and this one may hurt but nobody cares about your business or what you’re trying to sell them until they have a need for it, not your potential customer and certainly not Facebook or Instagram. ![]() Outside of this, you are on the periphery and it’s your job to stay there so that when they do need your services or hear of somebody who does they can remember you exist. People don’t go onto Instagram or Facebook to purchase your photography, especially something as niche as architecture photography, they go on there to look at pretty pictures of cats and their friends’ babies. Secondly, remember that nobody likes to be sold to. In fact, if you are just posting work and not giving anything back your follower count may start moving back towards that zero mark. Nobody is going to buy from you just on the basis of you regularly (or un-regularly as the case maybe) posting new work and hoping for the best. You really need to put the time in and create genuine connections with those in your social media circles, it doesn’t matter if that’s via Twitter, Facebook or Instagram. If you’re expecting it to bring you a full diary of work within the first few weeks, then I can also suggest you some pyramid schemes to get involved with. ![]() The first thing to remember is that social media is for socialising and like any friendship it can take a while to grow. How to grow your architecture photography social media following
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